In a surprising move, the real estate company EverythingCannes is running a promotion that echoes Radiohead’s famous album launch. They have 40 apartments available on a pay-what-you-think-is-fair basis. There are a few pre-conditions, but nothing that will put you off. The company has a range of 1-7 people studios and apartments up for grabs. When you pay after Midem, you decide what is a fair rate, provide an explanation and you’ve (most likely) got a good deal.
Midem kicks off on January 18 and looks like being another fascinating think-tank and network-fest. For details about the EverythingCannes promotion, visit their website.