Cannes Lions 2022: back to face-to-face

Jetty on Croisette during Cannes Lions

After going online last year, Cannes Lions will be back as a live event in June 2022. The annual festival of creativity intends to be the forum for creativity in a dramatically transformed environment.

Advertising has changed, the rise and rise of content is changing things, the whole notion of customers – and therefore commerce – is changing.

Cannes Lions 2022 intends to chart the best creative responses to all these changes by showcasing advertising excellence from across the globe. In addition to the 29 “traditional” sections such as Film, Outdoor or Craft, it is also ushering in two more: Creative B2B, Creative Commerce and a refreshed Media.

For details about the 2022 event, check Cannes Lions 2022.

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